Welcome to BUZZ Digital Marketing (“BUZZ,” “we,” “us,” or “our”). We are committed to protecting your privacy and ensuring transparency about how we collect, use, and safeguard your personal information. This Privacy Policy explains our practices regarding data collected through our website https://buzz.cr, our services, and any related interactions.
By using our website or services, you acknowledge that you have read and understood this Privacy Policy and agree to its terms.
Quick Summary: We collect information to provide marketing services, improve our offerings, and communicate with you. We do not sell your personal data. You have rights regarding your information, including access, correction, and deletion.
1. Information We Collect
1.1 Information You Provide Directly
We collect information you voluntarily provide when you:
- Submit contact forms or request information
- Subscribe to our newsletter or blog
- Engage with us for marketing or innovation services
- Participate in surveys, promotions, or events
- Communicate with us via email, phone, or social media
This information may include:
- Name and contact details (email, phone number, address)
- Company name and business information
- Marketing preferences and interests
- Any other information you choose to provide
1.2 Information Collected Automatically
When you visit our website, we automatically collect certain information through cookies and similar technologies:
- IP address and device information
- Browser type and version
- Operating system
- Pages visited, time spent on pages, and navigation patterns
- Referral source (website that directed you to us)
- Geographic location (country/region)
1.3 Information from Third Parties
We may receive information about you from:
- Social media platforms (when you interact with our content or pages)
- Analytics and marketing service providers
- Business partners and clients (when relevant to our services)
- Publicly available sources
1.4 Client Data and Campaign Information
When providing our marketing, social media, analytics, and innovation services to clients, we may process data on their behalf, including consumer insights, campaign performance metrics, and audience analytics. Our use of this data is governed by our agreements with clients and applicable data protection laws.
2. How We Use Your Information
We use the collected information for the following purposes:
2.1 Service Delivery and Client Management
- Providing requested marketing, branding, media, social, experience, and innovation services
- Managing client relationships and projects
- Delivering analytics, insights, and reporting
- Creating and executing marketing campaigns
- Developing custom software, platforms, and digital solutions
2.2 Communication
- Responding to inquiries and requests
- Sending service updates, project communications, and important notices
- Sharing newsletters, blog posts, and marketing content (with your consent)
- Inviting you to events, webinars, or promotional activities
2.3 Website and Service Improvement
- Analyzing website usage and user behavior
- Improving our services, website functionality, and user experience
- Conducting research and developing new offerings
- Testing and optimizing our marketing strategies
2.4 Legal and Security
- Complying with legal obligations and regulations
- Protecting against fraud, unauthorized access, and security threats
- Enforcing our terms of service and policies
- Resolving disputes and addressing complaints
3. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), United Kingdom, and other jurisdictions with similar data protection laws, we process your personal data based on the following legal grounds:
- Consent: When you have given explicit consent for specific processing activities (e.g., newsletter subscriptions)
- Contract Performance: When processing is necessary to fulfill our contractual obligations to you
- Legitimate Interests: When we have legitimate business interests (e.g., improving our services, security) that do not override your privacy rights
- Legal Compliance: When we must process data to comply with legal obligations
4. Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience and collect analytics data. Cookies are small text files stored on your device.
Types of Cookies We Use:
- Essential Cookies: Required for website functionality and cannot be disabled
- Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
- Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
- Preference Cookies: Remember your settings and preferences
You can control cookies through your browser settings. However, disabling certain cookies may affect website functionality. For more information about cookies and how to manage them, visit www.allaboutcookies.org.
5. How We Share Your Information
We do not sell your personal information. We may share your data in the following circumstances:
5.1 Service Providers and Partners
We work with trusted third-party providers who assist in delivering our services, including:
- Cloud hosting and infrastructure providers
- Analytics and data processing platforms
- Email marketing services
- Social media management tools
- Customer relationship management (CRM) systems
- Payment processors
These providers are contractually obligated to protect your data and use it only for specified purposes.
5.2 Business Transfers
If BUZZ undergoes a merger, acquisition, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change and provide choices regarding your data.
5.3 Legal Requirements
We may disclose your information when required by law, regulation, legal process, or governmental request, or when necessary to:
- Protect our rights, property, or safety
- Protect the rights, property, or safety of our clients or others
- Prevent fraud or security threats
- Comply with court orders or law enforcement requests
5.4 With Your Consent
We may share your information for other purposes with your explicit consent.
6. International Data Transfers
BUZZ is based in Costa Rica. If you are accessing our services from outside Costa Rica, please be aware that your information may be transferred to, stored, and processed in Costa Rica or other countries where our service providers operate.
When transferring data internationally, we implement appropriate safeguards to protect your information in accordance with applicable data protection laws, including standard contractual clauses and other legally recognized transfer mechanisms.
7. Data Security
We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include:
- Encryption of data in transit and at rest
- Secure server infrastructure and firewalls
- Regular security assessments and updates
- Access controls and authentication protocols
- Employee training on data protection and confidentiality
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
8. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
Retention periods vary based on:
- The nature of the information and how it is used
- Legal, regulatory, or contractual requirements
- Business operational needs
- Legitimate interests in maintaining records
When data is no longer needed, we securely delete or anonymize it.
9. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
9.1 Access and Portability
You have the right to request access to the personal information we hold about you and, in some cases, receive it in a portable format.
9.2 Correction
You can request that we correct inaccurate or incomplete personal information.
9.3 Deletion
You may request deletion of your personal information, subject to certain legal exceptions (e.g., compliance with legal obligations).
9.4 Restriction and Objection
You can request that we restrict processing of your personal information or object to certain types of processing, including direct marketing.
9.5 Withdraw Consent
Where processing is based on consent, you can withdraw your consent at any time without affecting the lawfulness of processing before withdrawal.
9.6 Marketing Communications
You can opt out of marketing emails by clicking the “unsubscribe” link in any marketing email or by contacting us directly. Even if you opt out of marketing, we may still send you service-related communications.
How to Exercise Your Rights
To exercise any of these rights, please contact us using the information in the “Contact Us” section below. We will respond to your request within a reasonable timeframe as required by applicable law.
10. Children’s Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information promptly.
If you believe we have collected information from a child, please contact us immediately.
11. Third-Party Links
Our website may contain links to third-party websites, social media platforms, or services that are not operated by BUZZ. This Privacy Policy does not apply to those third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
We are not responsible for the privacy practices or content of third-party websites.
12. Social Media
Our website includes social media features and widgets (such as Facebook, Instagram, LinkedIn, and X/Twitter buttons). These features may collect your IP address, track which pages you visit on our site, and set cookies to enable functionality.
Your interactions with these features are governed by the privacy policies of the respective social media companies.
13. California Privacy Rights
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
- Right to know what personal information is collected, used, shared, or sold
- Right to delete personal information
- Right to opt-out of the sale of personal information (we do not sell personal information)
- Right to non-discrimination for exercising your CCPA rights
To exercise these rights, contact us at go@buzz.cr or call +506 4001-6415.
14. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the “Last Updated” date at the top of this policy.
For material changes, we will provide prominent notice on our website or notify you directly via email. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
15. Contact Us
Questions or Concerns?
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
BUZZ Digital Marketing
50m norte. Oficina mano derecha, San Pedro, Los Yoses
De Restaurante Le Chandelier
San José, Montes de Oca, 11501
Costa Rica
Email: go@buzz.cr
Phone: +506 4001-6415
Website: https://buzz.cr
16. Data Protection Officer
For privacy-related inquiries or to exercise your data protection rights, you may also contact our Data Protection team at go@buzz.cr with “Privacy Request” in the subject line.
17. Supervisory Authority
If you are located in the EEA, UK, or another jurisdiction with a data protection authority, you have the right to lodge a complaint with your local supervisory authority if you believe we have processed your personal information in violation of applicable data protection laws.